For the Audi TT’s 20 year birthday, we decided to do what the Queen does and commission a bunch of official Birthday PortraiTT’s.
Over a few weeks we had Twitter collaborate directly with our cast of five super talented, super different artists, and published their PortraiTT’s live as they finished them.
We ended up with 40 million impressions and 500,000 direct engagements, as well as some pretty lovely pieces of art.
All in all quite a nice birthday present I thought.